OUR AGENCIES

Hearts & Science

At Hearts our mission is to create transformational growth for our clients.

Omnicom Media Group created Hearts & Science 5 years ago to be the group’s high growth agency brand. Hearts is Fit For the Future: built in the digital age, with a different DNA, and with agility at its core.

We are one of the fastest growing agencies in the UK and in five years we have grown to $3.3billion in global billings working across hundreds of clients including GoCompare, AT&T, Peloton, Warner Media, Ocado, Audible, and many more across the globe.

Our agency values and culture enable our people to be Fit For the Future.

At Hearts we:

• Challenge Conventions
  The media landscape and how people engage with it is constantly changing, so we constantly challenge the status quo, looking for where new opportunities lie to ensure that our clients stay ahead of the curve.
• Celebrate Difference
  Alternative points of view are essential to understanding the world around us and lead to the daily collision of perspectives that creates fresh ideas and new ways of solving problems.
• Love Collaboration
  The ampersand in our name is there for a reason. We get the best outcomes when we work together whether within the agency, with our clients, media owners or other agencies and partners.
• Are Always Positive
  We are optimistic and excited about the challenges each day brings and our clients feel energised when they work with us. We are proactive and provide our clients with new ideas, stimulus and trends.

MG OMD

MG OMD is an agency that offers our clients unprecedented competitive edge. With a continuous focus on innovation and effectiveness, we are unwavering in creating difference that matters in everything that we do for our fantastic clients including Specsavers, British Airways, John Lewis Partnership, Sony Pictures, Apple, Estée Lauder Companies, Age UK, Twitter, Snap and across the Government’s Buying account – in our OmniGOV division.

The work our teams deliver has resulted in recognition through numerous industry award wins including Media Week’s Agency of the Year 2021 and Campaign Media’s Agency Team of the Year 2021 for OmniGOV.

We wouldn’t be here without our biggest point of pride, our people. We’ve learnt happy people truly means happy clients; with our constant strive to keep our agency culture distinct and our people happy, thriving and fulfilled. Our unique initiatives allow our employees to have meaningful relationships across the agency both socially and competitively whilst ensuring everyone feels a sense of representation and belonging. This means our employee retention is well above the industry average.

We invest in our people; our learning, development and wellbeing programme, The Gym and Spa has been recognised across our industry and we’re proud to have been awarded double platinum IPA CPD accreditation in 2021. We are the only networked media agency to have been listed in Campaign’s Best Places to Work every year since it began 5 years ago.

OMD

We have two offices in London: OMD UK and OMD EMEA.

At OMD UK, we help our clients make better decisions, faster to unlock extraordinary growth. We transform customer understanding into marketing impact with world-class talent and technology, and we do this for some of the most iconic brands including PepsiCo, McDonald’s, Barclays, Lidl, Channel 4, easyJet and many more.

We believe that our culture is one of the things that makes working at OMD special for our people. Our cultural blueprint is truly unique – we call it Better@OMD – and we are continually looking for new ways to have a positive impact on our people, clients and the wider world.

Our approach to learning & development also means every employee can thrive. We have our own unique platform that means everyone has access to digital, creative, leadership, skillset and personal-based training and are one of the only media agencies to receive Platinum accreditation for Continuous Professional Development from the IPA.

OMD’s EMEA HQ is at the cornerstone of the region’s activity. We believe that we are individually brilliant but collectively unbeatable due to the richly diverse people who work here and are responsible for supporting and empowering our 80+ local offices with our vision, thought leadership and expertise to drive business growth for our regional and local clients and to help realise our company mantra of delivering better decisions, faster, for our clients and our people.

PHD

We have three offices in the UK: PHD UK (London & Manchester) and PHD Global.

WHO WE ARE

PHD started life as the challenger agency and today, we continue to challenge what it’s possible for a media agency to achieve.

Across three decades, PHD has grown into a global leader and although on the outside we’re big, on the inside we still feel small.

Our culture of thought-leadership, creativity, and innovation is the reason why the UK office was named Media Agency of the Year and EMEA was crowned Media Network of the Year at the Campaign Awards in 2020. PHD have also appeared in the Top 20 most awarded media agency offices in the world for SEVEN consecutive years. (WARC Media 100).

OUR PEOPLE

PHD is a CPD Gold accredited agency because we see our people as our biggest asset. We spend a lot of hours ensuring our people not only enjoy their jobs but get the chance to evolve their careers through constant learning and development.

We are the Marketing Academy’s official media partner and through this partnership, we can offer additional external training and development through their virtual campus while giving at least one PHDer the chance to join their scholarship programme each year.

DE&I AT PHD

At PHD, we believe celebrating diversity & inclusion is the job of all who work here. We have dedicated, passionate people who run our D&I teams, as well as a larger group of agency folk who ensure a positive experience for all who work here. From celebrating cultural moments such as Diwali and Valentines, to personal moments such as birthdays and new babies.

In the last 12 months we have reduced our Gender Pay Gap to 0%, and 40% of our entry level hires in 2021 was talent from underrepresented backgrounds (up from 24% in 2020 and 23% in 2019).

DRUM

DRUM are OMG’s multi award-winning branded content and entertainment agency that help ambitious brands create their own cultural signals; things with real value for people that cut through the clutter.

Awarded Content Agency of The Year in 2021 and headquartered in London, with offices around the world DRUM operate at the intersection of media, entertainment, and culture, blending together powerful audience and data insights from the media world with the craft and creative rigour of advertising on its best day to produce content that creates cultural impact for brands. This means on any given day DRUM are developing original entertainment formats for brands, producing high impact social and culture strategies or partnering with media owners and major entertainment talent to create brand stories with audience and editorial context.

Fuse

We create partnerships and experiences for brands, focusing on the things that people care passionately about: sport and entertainment. We offer expertise across seven core services: strategic consulting, partnership marketing, experiences, PR, content, data, and measurement.

With a team of over 90 in the UK and 250 across EMEA and APAC, we work with some of the world’s top brands, including PepsiCo, Barclays, McDonald’s, Vodafone, Nissan, Carlsberg and more. We are committed to providing comprehensive training and development plans for all team members and are proud to be an award-winning agency.

OMG Unite

OMG UNITE is a leading diversity and inclusion driven agency specialising in Multicultural, LGBTQA+ and Disability marketing. We’ve been redefining the foundations within mainstream advertising to help produce media, content and marketing that is authentically inclusive and representative of the fastest growing communities in the UK. Committed to disrupting the traditional client brief, we have been able to move our clients from unconscious exclusion to conscious inclusion by utilising our team’s cultural lenses and analysing metrics that have been ignored for so long.

OMG UK

OMG UK promotes collaboration across its OMD, MG OMD, PHD and Hearts & Science agencies, leveraging the best of the OMG network at every opportunity. Our cross-agency oversight and combined scale help drive best practice, unlock new strategic value for our clients and provide and develop specialist products and services for future scaling and differentiation.

OMG UK has a range of central teams working to provide full service digital solutions, creative content and partnerships, investment, and media intelligence and has over 350 experts based in London and Manchester.

This blend of creativity and performance provided by our agencies and the services from OMG allows us to create competitive business advantage, accelerate growth and drive transformation for our clients.